PVS Graphics, an environmental graphics and signage company, have been on the Portland, Oregon scene for more than 25 years. They asked me to create a brand brochure and sales kit to showcase their culture, company and services.
My Role
As creative director, art director, and graphic designer, created concept and story with a writer. Art directed photoshoot, evolved logo, designed brand identity package, sales brochure and an intricate presentation folder.
To tell the PVS story, art directed the on-site photoshoot which highlighted the shop’s culture, personality, capabilities, and their constant drive to create stellar work for their clients. Their creativity, geeky knowledge and work ethic was also highlighted in the 24-hour timeline that ran through the entire brochure.
Designed the brochure and sales kit to reflect PVS by using specific and industrial looking materials and print techniques, including chipboard, grommets, embossing, and metallic inks.
ClientPortland's Vital SignsServicesConcept Creation, Art Direction, Design, Illustration